Did you know that 8 years of content is added to YouTube everyday? Your content could easily be lost in the shuffle if it isn’t being tracked. You probably know that YouTube replaced Insight, a tool that let publishers see detailed stats about their content, with YouTube Analytics, but you may not know how to use the new data. The new platform is visually very similar to Google Analytics and offers a more in-depth reporting experience, crucial to effectively leveraging your social media success. With detailed statistics of each video you post, you can build and publish content according to the demographic results, in turn generating more more views and shares.
[Read more...]
The Beginner Guide to YouTube Analytics
StatCounter: A Strong Google Analytics Alternative
If you run a website, you’ve almost certainly heard of Google analytics. Many of you probably use it quite happily, but some of you might have wondered what other website statistic services exist. I’ve been using Statcounter for a few years now, and continue to do so quite happily. Their website can be found here.
[Read more...]
How To Track Page Views on Blogger Using Google Analytics
Keeping track of all my blogs and their page views is almost a full-time job. Luckily, there is always the Google Analytics that made things much simpler to deal with. Although Blogger has started offering its own analytics, these are not as comprehensive as those from Google Analytics. in this article, I outline how you can set up Google Analytics to track your Blogger websites.
[Read more...]
6 Ways to Reclaim Your Privacy When Using Google Products
Google knows a lot about you. To date, they’ve been pretty good about handling that information responsibly, but many people are still concerned over the quality and quantity of information held by the search giant. Additionally, other websites have learned to expect that we all use Google and have created tools to harvest as much of that information as possible, often without the user’s knowledge or consent. Google has added some new tools and policies to give more control to the users, and there are some third-party tools and plugins to protect your information from Google and others. This guide will demonstrate some of the simple ways you can choose for yourself what information you give out when using various Google products like Gmail, Chrome, and even the standard web search. Some of these tools limit what Google can see about you, others are meant to limit what information others can gather while using Google products.
[Read more...]
Firefox Extension Adds Functionality to Google Analytics

If you have a web site or blog, you probably rely on web analytics to understand about your visitors. It provides a way for you to know
1. How they found your site
2. The items on your site they find interesting and
3. Location information about your visitors.
The best known and most widely used web analytics tool is Google Analytics. There are over 80 reports that can be accessed to track and analyze the health of your web site/blog. Additionally, it also has an ad hoc reporting function that allows you to further tailor these 80 reports, or create your own from scratch. There are other tasks that allow you to monitor vistors’ paths on your site/blog, monitor your AdWords, group similar visits together, etc. What if you were able to extend the functions that Google Analytics offer? There is a Firefox add-on that will allow you to do that. It’s called the Better Google Analytics Firefox Extension.
[Read more...]