You may have seen URLs with a long string attached to the end of the link that looks something like this: “utm_source=facebook&utm_medium=fanpage&utm_campaign=new+article&wa_ibsrc=fanpage.” Should you be worried about the implications of this? We’ll have a look at what UTM is and answer any question you might have on this subject.
Are you constantly checking your Google Analytics data and looking for an easier way to keep up with it? If so, here is how you can access your Google Analytics data in your WordPress dashboard.
