Warby Parker will begin accepting pre-orders for its first Intelligent Eyewear collection on 12 November, Co-Founder and Co-CEO Dave Gilboa said in the company’s third-quarter results statement filed with the US Securities and Exchange Commission.
“One week from today, on November 12, we’ll begin accepting pre-orders for our first Intelligent Eyewear collection and look forward to delivering customer orders during the holiday season,” Gilboa said. “We can’t wait for customers to experience these remarkable products firsthand.”
The statement was issued from New York on 5 November 2026 and covers the quarter ended 30 September 2026. Warby Parker trades on the New York Stock Exchange as WRBY.
What the company said about the launch
Neil Blumenthal, Co-Founder and Co-CEO, named the collection with two other efforts under way at the company. “There’s a tremendous amount happening across Warby Parker, from rolling out Warby Parker Care to expanding our retail footprint to launching our first Intelligent Eyewear collection,” he said.
Blumenthal said the company was “continuing to expand our products and services, build on the investments we’ve made over many years, like exams and insurance, and find new ways to serve our customers”. He added: “In an uneven optical environment, we’re staying focused on what we can control, while pursuing opportunities we believe can drive meaningful growth for years to come.”
The release reports third-quarter free cash flow of negative $2.0 million, which it says reflects “investments related to launching Intelligent Eyewear”. Operating cash flow for the quarter was $24.7 million.
In its forward-looking statements section, the company lists expectations regarding “the development, launch and success of Intelligent Eyewear” among the statements that carry risk, together with its ability to recognise anticipated benefits from partnerships, “including with Google and Samsung”. It also lists risks related to its use of artificial intelligence and to its ability to invest in and incorporate new technologies into its products and services.
Third-quarter results
Net revenue rose 10.4 per cent year over year to $244.7 million, an increase of $23.1 million. Active Customers, defined by the company as unique accounts that made at least one purchase in the preceding 12 months, rose 3.0 per cent to 2.74 million on a trailing 12-month basis.
Average Revenue per Customer rose 6.7 per cent to $342. Gross profit was $133.2 million, or 54.4 per cent of revenue, against $119.9 million and 54.1 per cent a year earlier.
The company attributed the gross margin increase primarily to leverage in glasses, driven by reduced tariffs, customer shipping savings, optical lab efficiencies and increased penetration of progressives and other lens treatments. Those gains were partly offset by deleverage from growth in eye care and from fixed expenses related to occupancy costs as stores opened.
Selling, general and administrative expenses were $129.6 million, up $13.2 million, and rose 50 basis points as a share of revenue. The company said retail compensation and corporate expenses, including higher technology costs, drove the increase, partly offset by lower marketing spend as a percentage of revenue.
Net income fell $0.3 million to $5.6 million. Adjusted EBITDA, a non-GAAP measure the company reconciles to net income in the release, rose $2.8 million to $28.6 million, with an Adjusted EBITDA Margin of 11.7 per cent, up 10 basis points.
Warby Parker opened 12 net new stores during the quarter and ended it with 364 stores. The company says in the release that its stores are across the United States and Canada. It closed the quarter with $287.9 million in cash and cash equivalents.
Full-year guidance includes the new collection
For the full year 2026, the company narrowed its revenue guidance to between $966 million and $976 million, which it said represents growth of approximately 11 to 12 per cent over full year 2025. It reaffirmed Adjusted EBITDA guidance of $117 million to $119 million.
That equates to an Adjusted EBITDA Margin of 12.2 per cent and 130 basis points of year-over-year expansion at the midpoint of the range, the company said. The outlook also lists 50 new store openings.
Guidance “now includes a modest contribution from Intelligent Eyewear, along with the related launch and operating expenses”, the company said.
Adrian Mitchell, Chief Financial Officer, said: “We delivered double-digit revenue growth in Q3, with Adjusted EBITDA exceeding our guidance. Our profitability reflects disciplined execution across the business, and we’re maintaining that focus through the remainder of the year as we enter 2027 with significant financial flexibility.”
A conference call on the results was scheduled for 8:00 a.m. Eastern time on 5 November, with a live webcast on the investors section of the company’s website and a replay to be made available approximately two hours after the call for 90 days. The company said the guidance and forward-looking statements in the release and on the call are based on management’s expectations as of the date of the release, and that it does not undertake any obligation to update them except as required by law.