Smartphone Activity Being Used to Predict People’s Personalities

News Smartphones Predict Personalities Featured

All of us use our smartphones in different ways. Some of us barely use them, while others are on them constantly. Some use their smartphones as mini-computers, while others only use them to communicate.

Researchers, however, are realizing they can predict people’s personalities based on their phone usage by studying the smartphone’s accelerometer.

Personality Test

Are you wondering what your smartphone use says about you? It probably says more than you may realize.

Researchers at the Royal Melbourne Institute of Technology are claiming they developed a method that allows them to predict the personalities in people based on examining their phone usage through their phone’s accelerometer.

Test subjects filled out a personality survey connected to the five main personalities of extroversion, agreeableness, conscientiousness, neuroticism, and openness.

These people were then given Android phones with software that would occasionally collect data from them such as when they would place calls and text messages, as well as their physical activity in the phone accelerometers.

The two areas of the study were then matched, the participants’ known personalities and the data from the smartphone accelerometers, looking for trends and patterns.

“We assumed that we can predict human personality by studying participants’ phone activity and physical activity intensity,” the study reported.

What these researchers were able to determine is that the people who had consistent movements on weekday evenings were more likely to be introverted, while the phone usage from extroverts showed more random usage

News Smartphones Predict Personalities Woman

Do you feature yourself as a person who is easy to get along with and more apt to be optimistic? This trait was seen in phone usage that was more random, though it also showed they were busier on weekends and weekday evenings.

Conscientious, organized people had it figured out where they didn’t need to talk to people often. They tended to not contact the same person often with a short space of time, as if they have their thoughts organized enough that they just don’t need to send multiple texts.

Just what will researchers be able to do with this information?

“There are applications for this technology in social media with friend recommendations, online dating matches, and targeted advertising, but I think the most exciting part is what we can learn about ourselves,” said Nan Gao, lead study author and a Ph.D. student at the university.

“Many of our habits and behaviors are unconscious, but when analyzed, they tell us a lot about who we really are,” she added.

Applying This Research

Of course, this may not be news to those involved in the Facebook/Cambridge Analytica scandal. While they were not specifically collecting phone data, they were picking up personality quiz answers and using that to determine how you might vote.

And that’s where the danger comes in with this research. Sure, it’s interesting that our personalities can be determined by how we use our smartphones, and perhaps it’s the cynic growing inside of me after writing too many news articles about data breaches, but that’s all I can see.

I am sure there are wonderful things that could be determined by using this research and learning about personalities through phone usage, just like Gao suggested, but I’m only seeing nefarious types of individuals developing apps that will collect this data, having it added to our smartphones through malware, and collecting data on our personalities to harm us in some way.

Can you see the good in this research, or are you seeing the harmful ways this study could be used against you? Let us know what you think about the possibility of determining your personality through your smartphone usage in the comments below.

Subscribe to our newsletter!

Our latest tutorials delivered straight to your inbox

Laura Tucker Avatar

Read next

When the SS Great Eastern laid the first working transatlantic telegraph cable in 1866, a message that had taken ten days by steamship suddenly crossed the ocean in minutes, and the financial markets of London and New York were forced, within a single trading week, to invent the modern concept of synchronised global price.
The Big Ear telescope was scanning at 1420.4056 megahertz on the night of 15 August 1977, the exact frequency at which hydrogen atoms vibrate across the universe, because Giuseppe Cocconi and Philip Morrison had argued years earlier that any species trying to be found would broadcast on that channel — and then, for 72 seconds, something did.
In 2016, archaeologists dated two rings of snapped stalagmites in France’s Bruniquel Cave to 176,500 years ago, evidence that Neanderthals had walked 336 metres into darkness with fire and built architecture deep underground long before modern humans reached Europe
Otto von Bismarck was 74 when Germany adopted the world’s first national old-age social insurance program in 1889, setting the pension age at 70 after years of fighting socialists with bans, laws, and a promise few workers would live long enough to use
When cosmonaut Valeri Polyakov stepped out of his Soyuz capsule in March 1995 after 437 consecutive days aboard Mir, doctors recorded him at several centimetres above his pre-flight height, and his spine had become so unaccustomed to gravity that the recovery team carried him to a chair rather than risk the compression of letting him walk.
When Bell Labs engineer Karl Jansky pointed a rotating antenna at the sky in 1932 looking for sources of transatlantic radio static, he kept picking up a faint hiss that peaked every 23 hours and 56 minutes, and he eventually realized he had become the first human to hear the center of the Milky Way.
When Harvard astronomer Cecilia Payne submitted her 1925 doctoral thesis arguing that the Sun was made almost entirely of hydrogen, the field’s senior figure Henry Norris Russell talked her into adding a line calling the result ‘almost certainly not real,’ and then published the same conclusion himself four years later to widespread acclaim.
When seismic waves from the Chicxulub impact reached what is now North Dakota roughly ten minutes after the asteroid struck, they appear to have triggered a ten-metre standing wave in an inland river that flung fish onto the bank and buried them under glass beads still falling from the sky.