With 78% of Americans now online, social media marketing and networking have become the preferred method of promoting business. YouTube is an excellent avenue to do just that, whether you are an individual trying to make a name for yourself, or you are promoting a brand. Because businesses can create their own channels on YouTube, there is no end to the type of content you create or how far reaching it could become. Take advantage of this platform to maximize your social media exposure by linking your YouTube channel to other social media accounts.
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How to Add Social Tracking For Google Analytics In Your Site
By | August 4, 2011 | Leave a Comment
For all of you who have implemented the social sharing buttons on your blog/website, don’t you wish that you can track the traffic generated from the clicks of these buttons? You can’t do that in the past, but with the new social tracking feature in Google Analytics, you can do it now. By adding a few lines of code to your existing Google Analytics code, you can quickly get GA to track the number of clicks on your social sharing buttons and the effectiveness of your social media campaign.
At the moment, the social tracking feature in GA only supports Facebook, Twitter and Google +1. The Google +1 tracking is already integrated to GA, so you don’t have to add any extra code. This article will show you how to implement the tracking code for Facebook and Twitter.
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Storify: Write and Publish Stories Using Social Media Content
By | April 12, 2011 | Leave a Comment
To write a story on a particular topic, you often cut bits and pieces from all over the web. To create an effective and informative story in this way, you find yourself constantly jumping from one site to another.
What you could really use is “Storify” – a web service that merges the most popular information sites and a story-writing interface. Not only will you save time on the research, but you will also form and publish your stories quickly.
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Deck.ly – Longer Tweets With Less Hassle
By | March 20, 2011 | 7 Comments
Depending who you ask, the 140 character limit imposed on Twitter is a good thing. If you are a blogger you can put the title of your post up with a link. If you are a copywriter you like the challenge of saying everything you have to say in one tweet. It helps you hone your craft.
If you are not trying to market something and using Twitter to be social, the 140 character limit can be a pain sometimes. Tweetdeck has added a feature called Deck.ly. The long and the sort of it (pun intended), is you can create longer tweets through Tweetdeck.
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Create Your Own Private Social Communities With Frid.ge
By | December 5, 2010 |
How many of you use social sites? Do you find yourself using Twitter or Facebook for more private communication? There are other options out there.
Frid.ge is a private social site offering a lot of what you are used to without the prying eyes of everyone who have friended or followed you everywhere else on the web. If you are familiar with any other micro blogging sites, Frid.ge most resembles Tumblr.
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RockMelt: A Browser For Social Media Addicts
By | November 11, 2010 |
If you are the type of person who can’t live without internet, wake up every morning and check your Facebook account before having coffee, always tweet a new update every 15 minutes and have a large circle of friends on social media websites – you are going to love RockMelt.
RockMelt is a new web browser, backed by Netscape founder Marc Andreessen, which aims to bridge the gap between social sharing and web surfing. The browser is build around your social circle, feeds, search results and friends.
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Twimbow: Personalize Your Tweets With Colors
By | October 30, 2010 |
Twimbow is a new web-based twitter client. Not the newest concept, I know. However, most of the other Twitter apps are geared toward the power user or business user. Twimbow is a little different.
What makes Twimbow different is that it color codes your tweets and let you personalize it to your liking.
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Present.ly – Micro-blogging for your Business
By | October 23, 2010 |
Social media has wriggled its way into almost every corner of everyday life for most people. Businesses are seeing a huge benefit in certain platforms. One highly useful way to communicate and keep everyone up-to-date is the micro-blogging platform.
Twitter, Tumblr, Friendfeed and others use this method to display updates. It is fast, fluid and searchable; all of which are essential in today’s fast pace business environment. Wouldn’t it be great if you could have your own inter-company Twitter? Present.ly gives you just that!
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Rapportive Lets You Know Everything About Your Gmail Contacts
By | September 5, 2010 |
When you sign up for a social network, I am sure that it will ask you to provide your email address and password so as to find out who in your contact list is also available in the network. I’m not sure about you, but I am always a little nervous when I let an app dig through my contacts and personal information.
Let’s turn the situation around. What if you can find out which social networks your friends are involved in when you received emails from him/her? Rapportive does just that. Rapportive is a browser extension (available for Firefox, Chrome, Safari and MailPlane) and it works with your Gmail or Google Apps account. When you are reading your email, Rapportive will scan the sender’s address for the social networks he/she is in and present all the info on the side pane, right where the Google ads are.
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Backup All Your Mobile Data With m:IQ
By | July 9, 2010 |
We talk a lot about backing up on Make Tech Easier, but generally this is with respect to computers. Backing up mobile phones is still in its infancy as mobile internet has just recently started to become more ubiquitous.
The two leading smartphone operating systems, Apple’s iOS and Google’s Android, both have some backup functions built-in. In the case of Apple, it is possible to backup to the cloud through MobileMe. However, this is a relatively expensive solution and reviews suggest that it has some serious limitations. Google’s offering is also limited, but it is completely free. In both cases there are restrictions as to the type of media that can be backed up. Android only syncs your contacts, calendar and email and neither syncs bookmarks, messages or calls.
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